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Names & Domains For Startups
Tell me a little bit about yourself and your project.
Rucking is trending and if you manufacture or sell rucking gear I’ve got your name/domain ready to roll. Just try to forget it!
RUKRO – BUILT TO CARRY, MADE TO LAST
Rucking isn’t just a workout—it’s a mindset. Strength. Endurance. Grit. That’s what RUKRO gear is built for. Our weighted ruck vests are designed to push limits, break barriers, and embrace the grind.
🔥 Train Harder – Increase endurance, build muscle, and torch calories.
💪 Built Tough – Military-grade durability for any challenge.
🚀 No Excuses – Designed for comfort, performance, and results.
Step up your game. Strap on a RUKRO vest. And ruck like you mean it.
👉 Shop Now at RUKRO.com
Sometimes it’s just that I love the sound of a word or the way it roles off my tongue. That’s what happened here when I saw that Spyle.com was dropping. It’s a bit of a stretch, but ‘Spy’ meets ‘Style’ is beside the point really–it’s a slick five letter domain to brand any sort of fashion or product around. And priced to sell. SPYLE.com
Now hear me out (lol). As someone with partial hearing loss from decades of playing in loud bands, I can personally attest to the effectiveness of cupping my hands behind my ears in order to hear better. Especially in movie theaters or where there is a wide dynamic range of not great amplified sound, cupping my hands behind my ears makes the difference between understanding what’s being said, and not. So some kind of simple physical device I could wear like a hat or clip onto my glasses has been an idea/on my radar for a bunch of years. That’s why I have these photos (from rarehistoricalphotos.com) on my hard drive and ready to share in this post. When I saw this domain dropping I knew it would be perfect. Can you help me manufacture them? They would be miniature versions of the ones in the first photograph.
Another diamond in the rough. A 20+ year old domain that was available only because most would assume you’d go to DistortionPedal.com to find guitar distortion pedals… not an awesome online AI platform for building custom Deep Fakes. Or an edgy branding & marketing agency, or one of those PR firms that specialize in reputation management and damage control. Thinking outside the box!
The challenge here will be all the SEO that points to a bunch of boring places selling distortion pedals. But you’re only a couple of viral videos away from claiming your online turf with an awesome ‘top of mind’ domain you can build an epic brand around. DistortionPedal.com
I just love a 5 letter brandable domain! Radio test? “Trogz, t-r-o-g-z.” I’m going to use it to brand an edgy shoe company, but this would be great for anything edgy in the fashion world.
Pricing? The value derives from how ‘top of mind’ a name can be. There is a direct tradeoff between how easy your name is to remember, and how much your ad spend will be to put your new company on the face of the map. That’s why I think this is a great name at a great price. TROGZ.com
Sometimes you find a domain that’s dropping and you love it but can’t think what purpose it could serve in the world, what problem it would solve for someone building a business.
But then suddenly you realize… it would be perfect for …
How to convey something large, heavy and powerful in an edgy, concise and meaningful way that will be impossible to forget once you’ve seen it.
FUKTON fukton.com
Today I’m branding a subscription fudge company around the domain Fudgely.com. Are you marketing fudge? Know someone who is? Priced with a very reasonable Buy Now at Fudgely.com.
Indulge your sweet tooth with Fudgely, the ultimate monthly fudge subscription box! Each month, we craft a delectable surprise selection of premium fudge flavors, made from the finest ingredients and delivered straight to your door.
You might will have a naming idea for your startup and find the exact-match domain is gone, or if it’s available, it’s going to run you 5 figures and up. If you’re really into the name you might turn to adding a prefix to the domain… i.e. you continue to call the company ‘x’, but your domain is ‘getx.com’. Other popular prefixes are words like, my, the, web, go, super, best etc. But you’ll find that if your keyword is a popular one, you’ll often find that those, prefix added, domains are also quite expensive.
Today I’m branding a woman’s fashion/beauty startup idea with a domain of mine, GetGirly.com. What I especially like about this one is that the ‘get’ part of the name… implying action towards, works very well with ‘Girly’. You wouldn’t have to brand as ‘Girly’, and the ‘get’ part is just a way to have a cheaper url, the brand itself can be ‘Get Girly’ and hold its own.
Buy It Now priced at GetGirly.com with a payment plan available.
Today I’m branding an imaginary brassiere company that specializes in custom-fitted bras. I was surprised to hear a number of women discussing breast reduction surgery because they couldn’t find a bra that actually fit!
From the NYT Daily podcast…
The Appeal of the Smaller Breast
Why are increasing numbers of younger women undergoing the cosmetic reduction surgery?
But if I were entering the market with my new AI-assisted sizing and fitting app for full-busted women, what could I call it, and get an exact-match domain for, that wouldn’t break the bank! That’s right, Buzom! A 5 letter domain makes it easy to say and spell in one sentence… Buzom b-u-z-o-m dot com. Buy It Now priced at Buzom.com.
Again, riffing on product domains for pet-related treats. But what I’m hoping to communicate is that I may have a perfect ready-made name/domain for your product, company, or idea. Try me! John@DomainNoob.com
But here’s how ChatGPT suggests we get you started with your new dog treats, ‘Fittles’. Buy Now priced at Fittles.com.
“Introducing Fittles – the treat your dog will wag for! Packed with wholesome, natural ingredients, Fittles are as healthy as they are delicious. Whether it’s a reward for good behavior or a just-because snack, Fittles are the guilt-free way to show your furry friend some love. With every bite, you’re giving them more than a treat – you’re giving them happiness, health, and a taste of pure joy. Make every tail wag with Fittles!”